00449nam a2200181Ia 4500003000500000008004100005020001800046040001900064082000700083100002000090245006600110250000600176260003500182300001000217365000800227546001200235700002000247STCL230726s9999 xx 000 0 und d a9789332518377 aSTCLcSTCLbEN 222 aClow, Kenneth E 0aIntegrated advertising promotion and marketing communications a6 bPearson EducationaNoidac2014 a455 p b890 aEnglish aBaack, Donald E