00381nam a2200145Ia 4500003000500000008004100005020001800046040001900064082000700083100002100090245006500111260003900176300000800215546001200223STCL181203s9999 xx 000 0 und d a9780071111690 aSTCLbENcSTCL 222 aMullins, John W. 0aMarketing Management: A Strategic Decision - Making Approach b McGraw Hill IrwinaNew Yorkc2005 a520 aEnglish